The nationwide tourism initiative IddienSchmëtt "Landtourismus" aims to support future start-ups and existing businesses from the tourism industry and related sectors to develop and realize tourism experience offers for rural areas in Luxembourg - with the help of professional and free coaching workshops!
WHO ARE WE LOOKING FOR?
You love Luxembourg’s rural regions and you know about the tourism potential of the countryside? You have had an innovative business idea for a while or you are just thinking about expanding your existing business with a tourism offer, but you don't quite know how to go on about it? No problem - let our team of experts support you. We will accompany you step by step from the inspiration to the more concrete development of your idea!
There are (almost) no limits to your imagination, and we are very excited to learn about your idea! This can be many things:
Extraordinary experiences, e.g. a look behind the scenes or visits to exclusive places, creative hospitality concepts, e.g. in nature, special cultural encounters, exciting and eventful creative workshops and participatory offers. The most important is that your idea...
... can be realized in rural areas or establishes a connection between city and countryside,
... is relevant to tourism,
... fits into the topics: nature, culture, agriculture, culinary offers or local products
... and: can be realized with feasible effort/finances and in a timely manner.
You are unsure whether your idea meets these criteria? Contact us and let's talk about it!
T +352 26 74 78 74 - 42
YOU DON'T YET HAVE AN IDEA?
No problem! As long as you are interested in developing an idea, we are looking forward to your application. In our creative coaching workshops, you're sure to be inspired and come up with a good idea or maybe even meet future business partners.
You want to participate? We look forward to getting to know you!
Participation is free of charge.
Click on the following link to get to our application form.
Please tell us a little bit about yourself and your project idea and leave us your contact details so we can reach you. We will take a close look at your application and get back to you by December 15 2022 at the latest!
The application period starts on October 04, 2022 and ends on November 30, 2022.
The application documents including personal data will be collected, processed and used exclusively for the purpose of this Initiative. The application documents and personal data will be reviewed by a jury as part of the selection process. Beyond this, the data will not be passed on to third parties.
We will work with you step by step to develop your business idea. This process will run from January to March 2023 and will include ideation, product, financing and marketing workshops.
Enjoyment, exchange and socializing are important to us in this process. In the workshops, you will meet like-minded people who are also working on implementing their creative tourism ideas. Mutual inspiration, collaborative brainstorming, constructive criticism and networking are important success factors that will bring your ideas to fruition!
All participating projects automatically take part in our jury competition. With this competition we want to inspire your motivation for the realization of your ideas and also reward your diligence and ambition.
A total of three projects will be awarded.
The three WINNING PROJECTS will be awarded with a MARKETING PACKAGE FROM VISIT LUXEMBOURG!
With the marketing services included (e.g. photo shoot, feature in Luci magazine, social media post, etc.), high visibility and a successful market entry for your project are virtually guaranteed!
The interregional LEADER project "Landtourismus" unites several Luxembourgish organizations in the aim of developing the potential of rural tourism in Luxembourg. The segment "rural tourism" shows great potential to be further developed as an attractive and promising tourism offer in Luxembourg and to generate added value, new business opportunities and economic benefits for many businesses in the region. The targeted development of this tourism segment can also lead to an increase in the overall attractiveness of the locations and the quality of life of the local population in the rural areas.
More background information on rural tourism is provided by the STUDY LANDTOURISMUS